Cannalytics Lab is an independently owned cannabis testing laboratory facility in Puerto Rico. Our mission was to create a visual identity that looks professional, corporate, and makes cannabis patients feel safe. The logo was inspired from an isotope in a data analysis graph. In keeping with the theme of safety, the logo was designed to also act as a seal of quality. For the brand development, we selected navy blue to give the brand an air of seriousness and we added neon green for the details.